Target Audience Questionnaire

To make sure that our group trailer attracts our target audience we have created a questionnaire in order to find out more information to assure we understand what our target audience would like to see in a film trailer. This questionnaire will be given to 10 people between 16 and 25 years old which is our decided target audience.




Questionnaire





Please tick your chosen answers
1.What gender are you?
Male
Female
2. How old are you?
16-19
20-23
24+
3.How often do you watch films?
More than once a week
Once a month
Not often
4.What film genre do you prefer?
Psychological
Horror
Comedy
Romance
Action
Other
5.What certificate are you more likely to watch?
PG
12A
12
15
18
6. Have you watched any of the following films?
Donnie Darko
Split
The Shining
Shutter Island
Insomnia
Pyscho
The Machinist
Altered Minds
Seven
Fight Club
7.Did you enjoy the films you had watched, if so why?
Yes
No
…………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………
8.Would you be interested in viewing the film with the following plot?
A teenage boy is a victim of bullying which has led to depression, anxiety and paranoia. This has resulted in the character becoming friends with an imaginary friend who comforts him but also makes him seek revenge leading to the death of some classmatesYes
No
9. Do you often watch a film trailer before you watch the film?
Yes
No
10. Where do you watch film trailers?
YouTube
Cinema
Social media
Television
11. How long do you think a film trailer should last?
1 minute or less
1:30 minutes
2 minutes
2:30 minutes
3+ minutes
12. What makes you want to view a film after viewing the trailer?
The pace of the trailer
The soundtrack
The plot
The cast